Our Story

Novafeed Animal Feeds P/L started operations in November 2012. It started as an exclusive Agent for Zambeef PLC Zambia for all its products. The manufacturing commenced in May 2013 and the company has been growing from strength since inception. The success of the company hinges on its ability to drive customer loyalty through the provision of quality service and products. The company has cultivated a culture of quality in all its production processes and value system with top management devoted to the success of the business and is the support of the company’s success. The poultry sector continues to record some resilience as people continue to embark on poultry projects to augment their salaries which are in some instances delayed. Poultry farming continues to be a source of livelihood for many in the country.


To be the name synonymous with outstanding quality manufacturing and supply of animal feeds in Zimbabwe by 2020


By consistently meeting the expectations and requirements of our customers, shareholders, employees and the communities we serve

Our Values

Perform with Excellence High Integrity in all we do Respect Others Professional in all our dealings Foster teamwork Our core values drive everything we do, and each member of our team is encouraged to incorporate these core values in their daily life, work and make it an integral part of their culture. We believe this is key to our future success

Numbers Speak For Themselves!

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Retail Stores
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Curated Products
We maintain quality of what we do through constant ongoing review with our clients, activities, outcomes and the cost effectiveness of every procedure and encourage regular review meetings and provide regular progress. We strive to produce products that meet all quality and quantity timing and cost objectives.

Our Retail Outlet Growth

  • Southerton
  • Bluff Hill
  • Murewa
  • Glendale
  • Bindura
  • Ruwa
  • Norton
  • 4th Street
  • Mbudzi
  • Juru
  • Machipisa
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